Wednesday, April 20, 2016

outgoing media + take aways

The post cards, posters or brochures you publish for your exhibition should include::
Name of your Exhibition
Your full name
Date of Exhibition with year
Date of Reception
Gallery hours (check CAZnet for info)

The Art Gallery in Reisman Hall
Cazenovia College
6 Sullivan Street
Cazenovia, NY 13035

The gallery is located on the corner of Sullivan and Seminary streets in the village of
Cazenovia, NY

Image details:: title of work, date, medium
Your website address // email address
The URL address to your self - published exhibition catalogues, optional


Exhibition Catalogues should include ::
Front page >
Name of your Exhibition in italics/quotes/large font
Your full name
Date of Exhibition with year
Date of Reception

The Art Gallery in Reisman Hall
Cazenovia College
6 Sullivan Street
Cazenovia, NY 13035

Your business cards should include ::
Your image
Your name



Website // email // 
(cell & address optional)
The URL address to your self - published exhibition catalogues, optional

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self-pubished exhibition catalogues

BFA THESIS EXHIBITION PORTFOLIO CATALOGUES
BFA candidates
Studio & Photography majors
Cazenovia College

Each of you will be creating your own exhibition catalogues to accompany your exhibition.

The catalogues will contain  photographic images of your creative work, may include your thesis exhibition installation, may include detail shots, will include your artist statement, will include your contact information (outside email account & website), may include a specific series outside what you will exhibiting, and may include excerpts from your Capstone research paper.

You  need to familiarize yourselves with various self-publishing websites that are available to you.
Lulu.com or Blurb.com (I strongly recommend).
You can check out catalogues created from SPRING 2012. 
Familiarize yourselves with each printing company’s digital requirements and the array of book product designs they have.  
I have a number as examples for you to look at.


student published
BLURB BOOKS 
www.blurb.com 

Olivia R. Boises PHOTOGRAPHY

Caitlin Klammer PHOTOGRAPHY

Alexis MacDonald STUDIO ART

Brittany N. Moore PHOTOGRAPHY

Mary Murphy STUDIO ART

Gwen Nestle STUDIO ART

Anastasia Sedykh STUDIO ART
http://www.blurb.com/bookstore/detail/2158087

Informational List of Self Publishing companies with URL links @


https://en.wikipedia.org/wiki/List_of_self-publishing_companies
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Thursday, March 24, 2016

post cards, brochures + take aways

The post cards, posters or brochures you publish for your exhibition need to include:

Name of your Exhibition
Your full name
Date of Exhibition with year
Date of Reception

Gallery hours:
Monday through Thursday, 1-4 p.m. and 7-9 p.m.
Friday, 1-4 p.m. 
Saturday and Sunday, 2-6 p.m. 

The Art Gallery in Reisman Hall
Cazenovia College
6 Sullivan Street
Cazenovia, NY 13035

The gallery is located on the corner of Sullivan and Seminary streets in the village of
Cazenovia, NY, one block from Albany Street (Rte.20). 
All exhibitions and receptions are FREE and open to the public. 
The gallery is handicapped accessible.

Image details:: title of work, date, medium
Website address // email address
The URL address to your self - published exhibition catalogues, optional

UNITED STATES POST OFFICE REGULATIONS FOR BACKS OF STANDARD CARDS
4 x 6 " = .35
5 x 7 " = .49

USPS Mailing & Shipping Costs

Size Regulations for POST CARDS USPS




Post Card printing sites:

www.
moo.com
modernpostcard.com
vistaprint.com
gotprint.com
4x6.com
nextdayflyers.com
uprinting.com
overnightprints.com
psprint.com
1800postcards.com
staples.com
..... others

Do your research of who will give you the most affordable postcards for the quantity.
Check out their turn around time.  Become familiar with what they request for upload image size, bleeds, fonts, etc.  This is your first card that will mark your very first solo exhibition and you want it perfect! Remember, you are the artist/designer, thus your card should be visually stunning!



< To the left is an excellent example of a visual FLOP!



Consider the back of the card in color - it's more eye catching and rememberable.  
You need to pay particular attention to the USPS measurements 
on the back for bar codes, etc.

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custom cut vinyl letterset

look professional, 
be professional!
Complete your gallery exhibition installation with custom cut vinyl letterset at least two weeks in advance of your installation.

Do some research and find companies that will create this for you inexpensively.

Here are some for starters:
DoItYourselfLettering.com
BuildASign.com
OfficeDepot.com
WordsAnywhere.com
VinylWallExpressions.com
MyWallDecals.com
925never.com
DecalsNewYork.com
WoodlandManufacturing.com
SpeedySigns.com
Absolute Sign & Awning on ERIE BLVD.

Last resort > Chartpak Press-on vinyl upper/lower case letters in a variety of colors

 No writing on walls
No stickers on floors
Thank you for respecting this!

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gallery preparations install / deinstall





SPOT + INSTALL EXHIBITION + DIRECT LIGHTING 
  • Pull out all suspended walls if you believe they will be used  (pull gently with help of two people, running the walls on the tracks is much like driving railroad cars). 
  • Place pedestals from the Gallery closet you believe you will be using (you may paint these to freshen these up)
  • Place creative work on a sheet (or protective covering) on the floor plane where you believe the optimum viewing range is and on pedestals 
  • Installation “eye level” is approximately 52" > 50” – 55”.  If using this as your optimum viewing range, eye level should ‘hit’ this mark ½ way area of the work  
  • Installation can only occur during gallery OPEN hours.                                            Should extra hours be needed, they must occur directly following the Gallery closing hours until the close of Reisman Hall at 11 PM.                                                     Students promise to always have a spotter on all ladders. 
  • Students promise to NOT to climb on the 18' ladder after gallery open hours.  
  • Students who remain in the gallery after hours are only those who are reliable, and must know they will be held accountable for the safeguarding of any exhibits, objects, tools and the gallery itself. 
  • Notification of after hour installation, student names, must be emailed to the Gallery Director and submitted to Director of Security,  4 days prior of the installation date.   Should an off-campus individual be assisting you, you need to submit their names and affiliation to you to Gallery Director and Director of Security.
  • See my page on Custom Cut Vinyl Letterset and where to obtain it.
HARDWARE / PAINT / TOOLS  
  • Plan on bringing your own tools including hammer, nails, screws, tape measure, small hand held level
  • Some basic tools provided – but do not count on these! Push pins, basic sheet wall screws, etc. provided; “L” nails and other specialty hardware need to be provided by exhibitor
  • Gallery walls cannot be painted any color other than the Gallery paint provided in the gallery closet
  • No painting on walls, no drawing on walls, etc.
  • No hanging of anything from the ceiling
  • Do not attempt to spackle seam that is created by adjacent moveable walls 

LETTERSET / ADHESIVES & LABELS / GALLERY CHECK LIST
  • Vinyl letterset may be installed on the wall (obtained at Absolute Sign and Awning, both on Erie Blvd.)
  • Use only REMOVABLE WALL mounts such as 3M Command Hook with Adhesive Strip, silicon pads, Velcro adhesive strips on the wall.  All are simple to install and deinstall from gallery wall, with little to no wall damage.  
  • No stickers, vinyl letter set, or other installed on maple floor
  • No GLUE spray adhesives to be used on the walls, and yes, it's happened in the past!
  • Labels created, proofread and printed ultimately on cover-stock paper.  Gallery exhibitions laminate the labels for all gallery shows for extra strength and professional ‘finish’
  • Apply to wall surface with REMOVABLE Silicon poster squares or any damage-free adhesive - double sided tape
  • A typed Gallery Checklist is useful, copied and left at Monitor’s desk for pick up and visitor reference. Make sure you put your contact information on it!
  • Do NOT use industrial strength permanent adhesives such as DUCT TAPE or double sided carpet tapes on walls or floors!
CREATE Gallery Book * optional 
> Include exhibitors’ current CV 
> Artist / Designer BIO 
> Artist / Designer Statements, Project Statements + Price List / Insurance prices kept in files 
> Previous works leading up to the exhibited work

DEINSTALLATION
  • Return the gallery to the exact order as you found it
  • Removing all artwork + wall labels from walls carefully
  • Remove all hardware from wall
  • Slightly dent hole areas in wall with a hammer 
  • Use vinyl sparkle with a wall spatula to fill holes
  • Wipe down with a damp cloth following to remove access spackle
  • Clean up any paint or spackle that was dropped or smudged on the floor or on the molding
  • When dry, use the sanding block to smooth out sparkle application
  • Lightly 'feather' brush area with gallery wall, laying on brush strokes on top of one and other in all directions (creating a * pattern)
  • Wash any tools used within the process that need to be washed, in the kitchen
  • Return all walls to closet
  • Return all Cazenovia College’s tools to the Gallery closet on the small table and in tool boxes
  • Return ladder to closet
  • Return all pedestals to gallery closet neatly
  • Make sure the Gallery closet remains organized
  • Sweep floor removing all sanding dust
  • Remove all postcards, posters and gallery check lists from gallery
  • Please consider the exhibiting group following your exhibition > complete deinstall in an orderly and timely fashion so that the next group are on time with their installation 
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